Marketing Manager (Retail)

Responsibilities:

  • Develop the marketing plan and action plan
  • Work closely with retail operation manager on promotion campaigns to drive market shares and achieve sales target
  • Develop and maintain CRM system, liaise with other Thai business companies for offering more membership welfare
  • Develop brand positioning, work closely with media for brand building
  • Manage the team to perform all ATL & BTL marketing activities to ensure campaigns alignment with brand image and company objectives
  • Liaise and maintain a close relationship with management company of our brand endorser and the agent
  • Partner with outsourcing PR & Marketing company to support our business.
  • Assist in ad-hoc assignment as required

 

Requirements:

  • Degree or above in Marketing or related discipline
  • Minimum 6-8 years’ experience on retail marketing, CRM and event marketing
  • Solid experience in retail store marketing is highly preferred
  • Experience in implement marketing strategies for strengthening the brand positioning and increasing brand awareness is preferable
  • Experience in beauty and lifestyle products market is an advantage
  • Energetic, outgoing and proactive and passionate attitude
  • Strong in management, organization, leadership, communication and judgement skills
  • Excellent content writing skills in Chinese & English is MUST
  • Strong proficiency in Microsoft Office
  • Immediately available is highly preferred