Responsibilities:
- Develop the marketing plan and action plan
- Work closely with retail operation manager on promotion campaigns to drive market shares and achieve sales target
- Develop and maintain CRM system, liaise with other Thai business companies for offering more membership welfare
- Develop brand positioning, work closely with media for brand building
- Manage the team to perform all ATL & BTL marketing activities to ensure campaigns alignment with brand image and company objectives
- Liaise and maintain a close relationship with management company of our brand endorser and the agent
- Partner with outsourcing PR & Marketing company to support our business.
- Assist in ad-hoc assignment as required
Requirements:
- Degree or above in Marketing or related discipline
- Minimum 6-8 years’ experience on retail marketing, CRM and event marketing
- Solid experience in retail store marketing is highly preferred
- Experience in implement marketing strategies for strengthening the brand positioning and increasing brand awareness is preferable
- Experience in beauty and lifestyle products market is an advantage
- Energetic, outgoing and proactive and passionate attitude
- Strong in management, organization, leadership, communication and judgement skills
- Excellent content writing skills in Chinese & English is MUST
- Strong proficiency in Microsoft Office
- Immediately available is highly preferred